Microsoft Dynamics Cited as an Order Management Hub Solutions Leader

Well there is some great new independent research that is given Microsoft Dynamics AX a great spotlight. I am talking about the recent press release, that Microsoft recent released, which you can find here.: Microsoft Dynamics Cited as an Order Management Hub Solutions Leader by Independent Research Firm

The independent research firm is Forrester Research Inc., and from my standpoint carries a lot of weight, that can be seen with how much they put into these studies.

From the press release.:
"Microsoft Corp.(Nasdaq “MSFT”) today announced that Microsoft Dynamics AX earned recognition from Forrester Research Inc., a leading independent research firm, as a Leader in The Forrester Wave™: Order Management Hubs, Q3 2010 (August 2010). To participate, vendors had to meet specific requirements, including an ability to provide support for market-leading industries, to demonstrate a broad business process footprint and to target organizations with 500 or more employees. These vendors were then evaluated against 112 criteria based on current offering, strategy, and market presence. According to Forrester, Microsoft Dynamics AX was one of the vendors that earned a Leader designation because of “strong support for end-to-end management processes and forward-looking product strategies.”

Now look at the above, and re-read it.:
To participate, vendors had to meet specific requirements, including an ability to provide support for market-leading industries, to demonstrate a broad business process footprint and to target organizations with 500 or more employees.

So this was upper mid-sized targeted, all the way through larger enterprises. With this, Dynamics AX: "earned a Leader designation because of strong support for end-to-end management processes and forward-looking product strategies."

This is a great highlight, because this means that among mid-sized companies, to larger enterprises, Dynamics AX is a Leader with strong support for end-to-end maangement processes and forward looking product strategies.

There is a lot in those words, as we can see from the follow excerpt, from Microsoft's own Crispin Read, GM, Microsoft Dynamics ERP:
"We believe being named a Leader in the Forrester Wave is a reflection of the investment in our Microsoft Dynamics ERP industry road map, our support for two-tier ERP implementation scenarios and our Dynamic Business vision... By delivering on a market vision focused on simplifying the user experience, increasing productivity and delivering continuous innovation for customers, we are able to help them keep pace with the rapid rate of change in today’s complex business environment."

I think Mr. Read's words really puts the Vision and Focus Microsoft has For Dynamics AX. We see this focus on the user experience (UX) with the release of Dynamics AX 2009 and Role Centers. (see: Creating a BI Solution for your company with Microsoft Dynamics AX)

Now with more and more information coming out about Dynamics AX 6.0, we also can see that Microsoft continues to push the UX, and help deliver needed information, which equal more productive processes to a companies end users.

Looking back, to an interview I did with Doug Kennedy and Crispin Read, in May of 2009, Interview with Microsoft's Doug Kennedy, including comments from Crispin Read, we can see then that Microsoft's focus is around the UX. This study and report from Forrester just shows the work being done by Microsoft is having great payback for customers and their ROI for a Dynamics AX ERP solution.:

" You’ll see that the next version of Microsoft Dynamics AX will continue to build on RoleTailored user experience, expand Microsoft Dynamics AX functionalities across key industries, and deliver enhanced support for multinational customers.” - Crispin Read, General Manager, Microsoft Dynamics ERP"

All in all, I think this report helps solidfy the fact that Microsoft Dynamics AX is a Tier 1 ERP platform, that takes advantage of the Microsoft stack, research and inovation.

That's all for now, but check back soon as more to come!

"Visit the Dynamics AX Community Page today!"